COOL TYPE

Type Defined

GRID - a structured map of horizontal and vertical lines, on which the designer places components such as headings, texts, images, captions, etc.

- Designers use a grid to express the info in a sequential and logical manner, so that readers can easily navigate their way through the page. The formats range from posters, websites, magazines, or books.

MODULAR GRID - a grid that has 4 columns and 4 rows; an image or text block can occupy one or more modulars

MARGINS - the space surrounding a publications type area; there are 4 margins: inside, top, outer, and bottom

COLUMNS - a space in a page layout in which the text and/or audio images are placed; a page can contain multiple columns which form part of the page layout or grid

FLOWLINES - the connecting line or arrow between symbols on a flow chart or block diagram

GUTTER - the white space formed by the inner margins of two facing pages

HIERARCHY - order of importance within a social group or in a body of text

TYPOGRAPHIC COLOR - overall tone of letterforms or a block of text on a page

- To achieve a clear hierarchy, designers use a specific choice of typeface, paragraph space, type style, and alignment.

WHITE SPACE - white in and around the letter and in and around the texts

CONTRAST - the arrangement of opposite elements in a piece to create visual interest and excitement

MTV - 1981 to 2011

One example of how logo design and motion graphics have influenced me. MTV is a classic example of a simple, recognizable logo that has connected people of the past few generations. It has slowly changed, becoming modern and technical, while still remaining cool, fresh, and eye pleasing. I hope to learn more about motion graphics and typography the same way MTV has portrayed these.

                                                                  logo in 1981

                                                               

                                                                     logo in 2011

check out these cool commercials (1981-2011)
http://www.youtube.com/watch?v=182oUgBfoLE&feature=related
http://www.youtube.com/watch?v=7LY2XeIBgqo

Typography

Today was my first Typography 1 class. Me, Sally, and Heather walked around campus and made our own typefaces using objects that we found. Check out the pics!

New Year, New Design

It is officially the start of my second year as a Graphic design undergrad! Crazy how time flies. Today I began Visual Communications 204 with instructor Tim Hossler and I couldn't be more excited. There is obvious creative energy flowing around the room and I can't wait to dig deeper into my growing expressive senses and learn more about the design world. In class, we went over our first project of the semester - one intensely similar to a tedious project from last school year. Nevertheless, I think it's going to be a great year.